Creative Services

OBJECTIVE:
Are you ready for some football! This Super Bowl Sunday opening night event for a large group of 1200 attendees was better than being at the stadium. From goal posts to artificial turf, bright lights and a spectacular show… entertained all attendees, and creatively changed the format of the groups’ normal flow of events… to the delight of the meeting planner.

CHALLENGES:
Due to the fact the guests were arriving on this incentive trip on Superbowl Sunday this internationally televised mega-sporting event could not be ignored. If we did not host a full blown Super Bowl Party we were afraid many guests would leave to go watch the game. On the other hand we were concerned that since this was an employee spouse trip that many of the guests would have little or no interest in the game. To further complicate this conundrum guests and executives would be expecting the surprise name talent that traditionally kicked off the multi-day incentive trip on the opening night. What to do?

	SOLUTION: Provide an entertaining event that not only satisfied the football/sports fan but create plenty of non-football audience participation for the rest of the attendees.
	• Super Bowl themed environment, logoed football fields, ceiling décor. • Multiple giant big screens suspended around the room. • Tailgate set-ups inside logoed tents. • Tailgate vehicles in ballroom. • Sports bar games.		• Electronic Video Horse racing with prizes. • Interactive trivia game system running through out the evening with prizes awarded. • Super Bowl football pools. • Post game celebration with a celebrity DJ/performer.